Kay This is Not How You Sell Jewelry

I can't believe this is a Kay Jewelers commercial because I thought for sure it was one for a horror or serial killer movie.  Maybe they should change their slogan to "every murder begins with Kay."

Nobody should trust this creepy sounding guy who just happens to take his girlfriend/wife up to a secluded cabin during a thunderstorm.  I'm sure it's just a coincidence that nobody can hear you scream up there too.


Although, it doesn't matter if he's clearly a psycho path or serial killer because he got her something from Kay and clearly that fixes everything.  Never mind, the weird shrine she found dedicated to her in his basement or that all his previous girlfriends mysteriously disappeared.  

The guy is about a second from going all Glenn Close in "Fatal Attraction" before the woman accepts his pledge of "always being there."  It's only then that he puts the knife behind his back away.

It's probably a good thing she didn't say, "What?  You didn't go to Jared?"  That wouldn't have ended well.